The research looked at how Daraju Industries Limited in Nigeria’s organisational performance (OP) was affected by strategic thinking, namely visual-driven thinking (VDT), creative thinking (CT), and market-oriented thinking (MOT). The research design used in the study was a descriptive survey. A structured questionnaire was the main tool used to gather data for the research. Out of 279 people, 245 respondents were chosen using the convenience and quota sampling approach from five specific Daraju Industries Limited locations in Nigeria. Only 203 copies of the questionnaire (90.2%) had been completed completely at the conclusion of the survey, successfully collected from the respondents, and examined. Data were analysed using both inferential (Pearson correlation and multiple regression analysis) and descriptive (percentage, mean, and standard deviations) statistics in order to assess the study hypotheses. A favourable and substantial link between VDT and OP, CT and OP, and MOT and OP was shown by the correlation coefficients (0.63, 0.725, and 0.645), respectively. Additionally, the multiple regression analysis revealed that VDT, CT, and MOT favourably influenced the dependent variable OP, with coefficients of 0.126, 0.732, and 0.045, respectively. However, only the coefficient of CT was statistically significant (p<0.05). The study from its findings, recommends that strategic thinking should be encouraged in every organization, as this will help increase their performance. 

Keywords: Strategic Thinking, Organizational Performance, Vision-Driven Thinking, Creative Thinking, Market-Oriented Thinking, Strategic Management, Nigeria Manufacturing Sector.