Using a qualitative research design in the domain of Critical Discourse Analysis (CDA), this study examines how President Bola Ahmed Tinubu creates national identity through language and rhetoric in the 2025 Democracy Day Speech. Drawing on Fairclough’s three-dimensional model, this study draws on the text, interpretive processes, and socio-political context to identify linguistic and rhetorical devices, examine entrenched ideological assumptions, and assess the role of citizens in the construction of nation. The analysis indicates that Tinubu builds an integrative, long-term, and inclusive national identity through the intersection of language, ideology, and power in the use of inclusive pronouns, positive lexical choices, historical reference, modal verbs, metaphors, and contrastive structures, which positions the president as a moral, visionary, and powerful leader and citizens as active participants in governance, solidifying national unity and pride in the face of struggles that connect to contemporary governance and economic reform in the multiethnic, multi-religious, and socio-politically complex context of Nigeria. This study adds to the literature of comparative analyses of Tinubu’s speeches, media coverage, and the broader discursive construction of Nigerian national identity and the construction of political discourse and identity.

